World Food, Moscow 14-17 September

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World Food, Moscow 14-17 September

Vitali Donskoi and Mark O’Sullivan see great potential growth for BanaBay in the Russian market following a visit to key international event World Food.

As well as giving the brand greater visibility the team identified a number of customers really interested in working with BanaBay.

Prior to the expo BanaBay fostered relationships based on spot business to gain knowledge of how they like to operate and from week 42 is starting trials of three containers of bananas a week with Phoenix Impex.

There is also the chance to start to work with biggest retail chain in Russia, Magnit with a view to a contract commencing in 2016.

Tulpan, a customer in Ukraine is also trialling with BanaBay having been impressed with product quality.

Meanwhile the Far East Russian market is showing promise with trial shipments of bananas to Vladivostok about to get underway.